content marketing newsletter

Apply people-first growth.

Every month I discuss one tried-and-tested B2B content growth experiment.

The case studies and playbooks deal with some of the most surprising tests you’ve ever read and are inspired by growth challenges I had during my time at Paymo, Wynter, DesignFiles, and more.

That's it.

  • No fluff.

  • Takes less than 5 minutes to read.

  • Can help your growth.

What readers are saying

“The Content Odyssey is a nice breath of fresh air in the middle all of the other marketing newsletters I receive daily. Each edition tackles a specific topic related to content marketing that gives me one simple action point to think about and implement on my own platforms. I trust that everything Alexandra mentions in her content is worth investigating if you’re always trying to level up your content. Subscribe with your eyes closed!”

Yaniss Illoul, Marketing Technology Consultant

Read the archive

Missed the previous editions? See the past editions so you can still use the tips.

Here’s a look at what’s to come:

  • My framework for building marketing teams without budget loss

  • How to run content operations

  • Messaging and positioning frameworks ranked

  • Where interviews fit in [or don’t] on your blog

  • The dark mode wonders

  • How to write great comparison pages

  • Collaborating with freelance writers

  • Running marketing worshops

Who I am

Hi there, I’m Alexandra Cote, a SaaS  growth marketing consultant.

I started this newsletter to help brands get a single-source of truth when launching a blog or switching up their organic growth strategy.


Launching a startup?

Or just need to rethink your growth strategy?

Let’s have a chat!

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© 2021 made with 💡 by Alexandra Cote